Automotive Detailing — Web + Performance Marketing

A Detailing Brand, Polished End to End

Tools Used:

Project Overview

MK29 Detailing is a premium automotive detailing studio with a charcoal-and-gold brand built around one idea — luxury cars deserve luxury care. Fruxinfo works as their complete digital partner: a custom-built website, SEO, cinematic brand content, and lead campaigns on Meta and Google, with every channel pushing towards one goal — booked cars.

The Challenge

Premium detailing sells on visuals; a template website could never carry a charcoal-and-gold luxury brand.
Car owners search on Google and scroll on Instagram - both channels had to work, not just one.
Every enquiry had to be measurable: which ad, which ad set and which rupee brought each lead.
Local detailing competition is heavy; the content had to place MK29 a class apart, not one more studio.
Trust basics - clear services, privacy and payment policies - had to be ready before sending paid traffic.

Our Approach

Designed and custom-built mk29detailing.com in the brand's charcoal and gold - front-end and back-end, no template.
Completed an SEO audit and on-page work so detailing searches bring organic visitors alongside ads.
Produced cinematic creatives - Instagram reels like "The Mirror" and "The Main Character", plus the brand film "Luxury Deserves a Legacy".
Ran Meta Ads lead campaigns across multiple ad sets, each tracked on leads, cost per lead and spend.
Ran Google Ads on high-intent searches with day-by-day tracking of clicks, CPC and keyword performance.
Delivered monthly reports in MK29's own brand colours, comparing ad sets so budget keeps moving to what works.

Business Advantages

One partner handles website, content and ads - no juggling three vendors.
The website presents the studio at the same standard as the cars it details.
Every marketing rupee is accounted for - leads, cost per lead and spend visible campaign by campaign.
Reels and the brand film give ads premium creative instead of stock visuals.
Search and social both feed enquiries, so the pipeline never depends on a single channel.